
Cable & Wireless (West Indies) Ltd. is a leading wholly owned telecommunications subsidiary of the British-based parent company Cable & Wireless plc. On 2008 November 03, the company will be rebranded as LIME (Land, Internet, Mobile and Entertainment). This regional subsidiary covers fifteen former British colonies of the Caribbean region and is made up of several fairly autonomous Cable & Wireless telecommunications business units.
Many of these Cable & Wireless units operate as the native incumbent telecommunications service providers in the islands where they reside and offer an array of services.
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The history of Cable and Wireless' network build-out in the Caribbean region dates back to the 1880s. In recent times the West Indies unit has been considered 'key' in global revenue turnover. Cable & Wireless (West Indies) Ltd. is currently the most profitable market outside of the United Kingdom for the parent company Cable and Wireless Plc. The overall primary markets of C&W are: The United Kingdom, the Caribbean, Panama, Macau and Monaco.
In 2005 according to the 2005 C&W annual report:
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Currently it seems C&W are getting desperate to keep their company alive due to ludicrous rates for both their internet and voice call services. Currently comparing these prices to the services the customers in Jamaica are getting, many are switching to other companies such as Flow for higher speed for less price than that is currently offered from C&W.
Total CWPLC turnover ~ £3,023 million (Source: [1])
ezetop - On August 3, 2007, Cable & Wireless Jamaica, bmobile signed an agreement with ezetop [2] to provide mobile credit to the Diaspora across the world. Top-up will be available in retail stores in the US, the UK and online at their website.
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